Steal This Play / Apps & AI
Apps and AI: tools that actually run a business
AI tools and automations that run a business and free up your time, not engineering toys.
32 briefings on file.
Microsoft's Copilot Autopilot Lets You Hand Off Recurring Work: Without Hiring The software giant just released an agent that handles follow-ups and repetitive tasks on its own. Here's what that means for your team's bandwidth.Meta's Muse Connects Your Shop, Ads, and Team in One AI Agent Meta just launched Muse for Small Business, an AI agent that pulls data from Shopify, Stripe, QuickBooks, and your social channels to write marketing plans, create content, and coordinate work across your entire stack.How Nexstair Built an Automation Stack That Captures Leads While You Sleep A workflow automation service now handles website inquiries, customer questions, and proposal generation, the three tasks drowning most small business owners. Here's what changed.Google Adds Gemini Shortcuts to Seven Major Business Apps: Here's What Changes for Your Workflow Gemini in Workspace now talks directly to Asana, Salesforce, QuickBooks, HubSpot, and four other tools your team already uses. You no longer have to jump between windows to pull data or update records.Why Your Creative Bottleneck Isn't AI Anymore After processing 25M+ assets, here's what actually slows down marketing teams at scale, and it's not the tool.Meta's AI agent now sets up WhatsApp Business for you Meta just handed off WhatsApp Business setup to an AI agent. Here's what that means for your messaging channel.Salesforce Launches AIforce: Agents Can Now Work Your CRM Without Switching Apps A new headless layer lets AI agents read and act on your Salesforce data directly. Here's what that means for your team's workflow.Salesforce's Seven Named Agents Automate Sales, Service, and Supply Chain Work Salesforce released purpose-built AI agents for sales teams, customer service, commerce, IT, HR, and supply chain operations. Here's what each one does and which workflows they actually save time on.ChatGPT Business Agents Can Run Your Workflows, But Demos Are Not Production Workspace agents automate repeatable tasks across your apps without custom code. A newer industry warning explains why many AI projects stall between a clean demo and daily use, and what that means for your shop.Google's AdSense Help Assistant Is Live. Here Is the Cost Lesson Behind Any AI Agent Google's conversational AdSense help is rolling out to English-language publishers. A newer engineering warning on runaway agent loops shows why owners should ask what an AI assistant costs to run before they lean on it.Sezzle's AI Chatbot Deflects 68% of Customer Calls: Here's Why That Matters for Your Support Costs A fintech company just proved AI can handle most customer questions faster and better than staff. What one retailer learned about automation and the bottom line.NCS Expands Sunshine.AI With Agentic Tools for Internal Operations The Sunshine suite now includes agents designed to speed up developer work and cut IT incident escalations. Here's what the upgrade means for business owners managing technical teams.How Prized Lets Your Team Build Internal Tools Without Dev Help A new platform lets ops, support, and finance teams ship their own secure workflows, no developers required.Why Top Teams Stopped Buying Single AI Tools for Content The best-performing content operations in 2026 don't rely on one AI platform. They layer specialized tools into a connected workflow that keeps brand control in human hands.Microsoft Consolidates Copilot, Kills Underused AI Features Microsoft is merging consumer and business Copilot apps and dropping failed AI tools. Here's what changes for your workflow.Microsoft folding Copilot into one app: what it means for your enterprise workflow Microsoft is consolidating consumer and enterprise Copilot into a single application this quarter, retiring some consumer features in the process. Here's why that shift matters to business owners managing AI workflows.Why small businesses are ditching Salesforce for custom-built apps As software costs mount, small business owners are discovering they can build purpose-built tools cheaper than enterprise suites, and own them outright.Claude Design Could Cut Your Design Iteration Time in Half Anthropic's new AI workspace ingests your brand guidelines and codebase to speed up early-stage design, but it's built to complement Figma and Canva, not replace them.How Curative Saved $600K by Replacing Salesforce With AI-Built Software A health insurance tech firm ditched its enterprise CRM contract and built a custom replacement in two months using AI development tools. Here's what that means for your operations budget.Stop Waiting for the Perfect AI Tool. Your Current Software Is Where AI Wins Companies aren't replacing their business software to chase AI. They're bolting AI onto what they already use, and it's working.The $1.5B Play: Why SMBs Are Building Custom Software Instead of Buying It Emergent's Series C funding signals a shift in how small businesses solve their tech problems. Instead of piecing together off-the-shelf tools, entrepreneurs are now building purpose-built software tailored to their exact workflows.ChatGPT Atlas Shutting Down Aug. 9: Move Your AI Work to Desktop App OpenAI is consolidating its browser tool into a single desktop application. Here's what changes for your team.12 Accounting Platforms Built for 2026 Tax Law and AI Bookkeeping Commercial owners now have accounting software engineered for current tax compliance and fractional CFO guidance. Here's what separates the platforms that automate workflow from the rest.When Off-the-Shelf Tools Fail: The 3-5x ROI Case for Custom Software Small business owners lose money forcing generic software into custom problems. Here's how to know when to build and prove the payoff.Build a Claude-Powered Command Center to Reclaim Your Mornings Agency leaders and business owners are using Claude Code to automate the daily inbox chaos and get instant clarity on what actually matters.How Bumble's YouTube Show Tackles User Decline Through Content As paying users drop, the dating app launches a video advice series to rebuild trust and attract higher-quality members. Here's what that strategy means for apps competing on engagement.How to Stop Social Media Integration Drift Before It Costs You Hours Every Week When your team adds platforms and tools without a decision framework, workflows fracture. Here is how we use structured evaluation to keep automation working across TikTok, Instagram, Facebook, and YouTube.Why Your AI Assistant Keeps Forgetting: 7 Fixes for Business Context Loss LLMs lose information mid-conversation. Here's how to architect memory into your AI tools so they actually remember what matters for your business.AI wrote your app in a weekend. The cleanup can take a year. The contrarian data on AI coding: it can slow experienced developers and pile up bugs that surface months later. Speed is real, but so is the debt.The USB-C of AI just got a security upgrade, and your tools should be plugged in The standard that lets AI agents safely talk to your real business systems hit a hardened release with enterprise auth. It is becoming the default plug.The tools now treat AI as the developer, and that is good news for your custom build Next.js 16.2 is built for AI coding agents, shipping docs and a browser feed made for machines. Custom tools get built and debugged faster and cheaper.TikTok just handed your AI assistant the keys to your ad account TikTok World 2026 shipped tools that let an AI agent run campaigns, plus Search Hubs that turn TikTok into a search channel you can own.
Other beats: AI Search Paid Search Social Local SEO Ecommerce Email & CRM Web & Speed Conversion Industrial Commercial Small Business