InstaLILY's $60M bet on AI that learns your actual workflows

A fresh round of funding powers Lily, an AI built to understand how your business really runs, and automate the tasks that bog down your team.

The 5-second version

  • InstaLILY closed a $60M Series B to scale Lily, an AI trained on your company's own workflows and processes.
  • Lily automates repetitive tasks like pricing quotes, logistics planning, and sales lead scoring without requiring custom code.
  • The funding signals investor confidence that AI trained on real business data, not generic models, delivers immediate ROI for operations teams.

InstaLILY announced a $60 million Series B funding round on July 14, 2026, and debuted Lily, an AI system designed to automate business workflows by learning how your company actually operates. The product builds, deploys, and maintains custom software for repetitive operational tasks, without requiring your team to write code or hire developers.

What Lily actually does

Lily trains itself on your business processes by observing how your team currently handles pricing quotes, logistics planning, and sales opportunity identification. Once trained, it automates those same tasks at scale. The difference from generic AI tools: Lily understands your specific rules, thresholds, and exceptions because it learned them from your data and workflows.

  • Generates quotes based on your pricing rules and customer history
  • Routes shipments and plans logistics without manual intervention
  • Flags and scores sales leads against your own criteria

Why the funding signal matters

A $60M Series B tells you InstaLILY has cleared the pilot phase. Investors back companies at this scale when they see repeatable customer results and a path to real revenue. For a business owner evaluating AI automation platforms, it means the company has the capital and validation to stay operational and improve the product over years, not fold in 18 months.

The catch

Lily requires clean data and clear process documentation. If your quoting, logistics, or sales workflows are ad hoc or stored across multiple systems, you'll need to unify them first. The AI learns what you teach it, so garbage in still means garbage out.

Source: Masternode AI, July 14, 2026.

Questions owners ask

What exactly does Lily automate?

According to InstaLILY's announcement, Lily handles tasks like generating pricing quotes, planning logistics routes, and identifying sales opportunities. It learns by observing how your team currently does these jobs, then executes them at scale.

Do we need to rebuild our workflows to use this?

No. Lily is trained on your company's existing business processes, so it works within how you already operate rather than forcing you to adopt new software's way of doing things.

Why does this funding matter to us?

A $60M Series B means InstaLILY is moving beyond startup phase into scaling production. That stability matters if you're considering AI automation, the company has runway to support customers for years, not months.

How is this different from the AI we've already heard about?

Lily is trained on your specific workflows and maintains the automations it builds, whereas most general-purpose AI tools require a team to prompt them correctly every time. This is purpose-built for operations teams.

Sources